Fashion For All: Brands Embracing Diversity And Inclusion In Nigeria
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- July 10, 2023
Nigeria’s fashion industry has shifted towards diversity and inclusion in recent years. More and more brands are embracing the idea that fashion should be for everyone, regardless of their size, shape, or background. These brands are breaking down barriers and challenging traditional beauty standards, creating a more inclusive and diverse fashion industry in Nigeria.
Nigeria has many amazing fashion brands and designers pushing effortlessly to make a name for themselves and take our fashion across the globe with their unique designs and creativity. Several brands in Nigeria fully embrace diversity and inclusion in their designs for their brand’s benefit and growth.
Here are some fashion brands in Nigeria that are embracing diversity and inclusion.
1. MAI ATAFO
Mai Atafo is a Nigerian fashion brand committed to promoting diversity and inclusion in the fashion industry. The brand’s designs are created with the philosophy that fashion should be for everyone, regardless of their size, shape, or background.
Mai Atafo’s commitment to promoting diversity and inclusion has earned it a reputation as one of Nigeria’s most socially responsible fashion brands.
2. LISA FOLAWIYO
Lisa Folawiyo is a Nigerian fashion brand founded by Lisa Folawiyo in 2005.
The brand uses traditional West African textiles like Ankara and creates modern, contemporary designs with these fabrics. Lisa Folawiyo has been featured in several international fashion shows and has won numerous awards for their innovative designs. The brand graces its name by ensuring they collaborate with different cultures to promote diversity and inclusion.
3. MAKI OH
Maki Oh is a Nigerian fashion brand founded by Amaka Osakwe in 2010. The brand uses traditional African textiles, hand-dyeing techniques, and modern, contemporary designs. Maki Oh has been featured in several international fashion shows and worn by celebrities such as Beyoncé and Rihanna.
4. ORANGE CULTURE
Orange Culture is a Nigerian fashion brand known for its genderneutral designs. The brand’s designs are created with the philosophy that fashion should be for everyone, regardless of gender. Orange Culture’s commitment to promoting diversity and inclusion has earned it a reputation as one of Nigeria’s most innovative and socially responsible fashion brands.
5. TTYA
TTYA (Taller Than Your Average) is a fashion brand founded by Irene Agbontaen in 2013. The brand is known for creating clothing for tall women, with designs inclusive of all body types and sizes. TTYA has been featured in several international fashion shows and worn by celebrities such as Jourdan Dunn and Serena Williams. TTYA is one brand that goes beyond just making designs for everyone.
They influence other brands thanks to Irene, pushing for our culture to be seen and heard.
6. MAXIVIVE
Maxivive is a Nigerian fashion brand that Papa Oyeyemi founded. The brand is known for its avant-garde designs and commitment to pushing boundaries in the Nigerian fashion industry.
One of the things that sets Maxivive apart from other Nigerian fashion brands is its focus on gender-neutral fashion. The brand’s designs are often androgynous, focusing on oversized silhouettes and unconventional shapes.
Maxivive’s commitment to gender-neutral fashion has helped to challenge traditional gender norms in Nigeria. It has made the brand a favourite among young people who are looking for fashion that is both edgy and socially conscious.
Maxivive is also known for its commitment to sustainability and ethical fashion practices. The brand uses recycled materials in many designs, and Papa Oyeyemi has spoken out about the need for the fashion industry to be more environmentally responsible. Maxivive’s commitment to sustainability has helped position the brand as a Nigerian fashion industry leader and a role model for other brands looking to become more socially responsible.
7. IAMISIGO
This brand is known for using traditional African textiles and its commitment to ethical production. The brand is inclusive and celebrates African culture.
8. ANDREA IYAMAH
This brand is known for using bold prints and its commitment to empowering women. The brand is inclusive and caters to women of all sizes.
In conclusion, the Nigerian fashion industry is shifting towards diversity and inclusion. These brands are breaking down barriers and challenging traditional standards, creating a more inclusive and diverse fashion industry in Nigeria. With events like Lagos Fashion Week and Africa Fashion Week Nigeria also committed to promoting diversity and inclusion, the future of the Nigerian fashion industry looks bright.
Onwumere Ikenna Churchill
Olwethu
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