Beyoncé’s ‘Renaissance’ Triumphs At The Box Office With Stellar Opening
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- December 5, 2023
In a dazzling display of her star power, Beyoncé clinched the title of “queen of the box office” with her latest concert film, “Renaissance: A Film by Beyoncé.” The documentary, chronicling her spectacular and record-setting world tour, garnered a remarkable $21 million in box office revenue since its Friday debut, as reported by BoxOfficeMojo. The film, showcased in approximately 2,500 theaters, enjoyed an exclusive release through AMC Theatres.
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In a significant achievement for the film industry, “Renaissance” marked the first movie in twenty years to surpass the $20 million milestone in its opening weekend post-Thanksgiving, a period historically noted for slower box office performance. This record was last achieved by Tom Cruise’s “The Last Samurai” released in 2003.
This musical documentary follows in the footsteps of Taylor Swift’s “Eras Tour” film, which also opted for an exclusive release through AMC, bypassing traditional Hollywood distributors. This strategic move not only boosted the artists’ and their teams’ earnings but also infused new energy into the box office, which had seen a spate of underperforming releases in November, including “The Marvels” and “Wish.”
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Despite impressive showings from both “Renaissance” and “Eras Tour,” overall box office sales in November experienced a downturn. Data from Comscore revealed a 12% drop from the previous year, with a total earning of about $553.6 million – a stark contrast to the nearly one billion dollars typically generated during this month in the pre-pandemic era.
Contributing factors to this slump include the SAG-AFTRA strike, impeding actors’ ability to promote new films, and the rescheduling of the eagerly awaited “Dune: Part Two” to March 2024.
As of now, domestic theaters have amassed $8.26 billion in 2023, falling short of the anticipated $9 billion target for the year.
Ntianu Obiora is a versatile creative professional with over a decade of experience in publishing, marketing, communications, and digital strategy. She is the Online Editor at THEWILL DOWNTOWN
